Christine Boland

SPIRIT OF THE TIME ANALYST & CONSULTANT

This will certainly be a decisive decade.
I will set out how the spirit of the time is constructed and what drives people. With this in hand I will provide clarity and insight into how you can make optimum use of the openings and opportunities this knowledge delivers. Particularly from your own perspective and for your own brand and organisation.

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2021>>2022>>2023>>2024>>2025>>2026>>2027>>…

WORKING WITH CHRISTINE?

TALKS & MASTERCLASSES

What drives the consumer in the current spirit of the time, how do you maintain relevance and what skills will you require to thrive in tomorrow’s world?

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CONSULTANCY & INNOVATION

As a consultant Christine’s incisive thinking, together with her facility of arriving at concepts through association, places her in an exceptional position to be your valuable partner in innovation, strategy and future policy.

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METHODS & WORKSHOPS

Would you like to get started, hands-on, with consumer trends? This is perfectly possible, for example in a tailored workshop or by utilising one of the methods developed by Christine.

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BOOKS & PUBLICATIONS

The methods, the analysis of the spirit of the time and how these influence design language and trends. These are also available in hardcopy or PDF in this section of our website. 

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Image credits: Versace & Raku Inque

NEXT EVENT

DESIGN LANGUAGE SUMMER ’22

Design is a language, the expression of the spirit of the time in forms, colours and materials. To ‘understand’ this language and allow it to influence the choices you make for your collection or product development, it is first essential to scrutinise the spirit of the time.

On 20 January, I will take you on a trip through the spirit of the time and show you what design language, colours and combinations will prevail in lifestyle, fashion, design, interiors, retail and visual merchandising for summer ‘22. Tickets are soon available

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AGENDA

Wednesday 20 January 16.00 CET
LIVE ONLINE: DESIGN LANGUAGE summer 22 (English)
More info & Tickets

Wednesday 31 March 13.30 CEST
LIVE@LUNCH | inspiration intermezzo (English)
Soon available

Wednesday 23 June 17.00 CEST
LIVE ONLINE: DESIGN LANGUAGE winter 22-23 (English)
Soon available

Wednesday 15 September 13.30 CEST
LIVE@LUNCH | inspiration intermezzo (English)
Soon available

Wednesday 3 November 16.00 CET
LIVE ONLINE: Consumertrends & tijdgeestanalyse 23 (English)
Soon available

LINKING YOUR BRAND PURPOSE TO SHIFTING CONSUMER NEEDS

What drives me most, personally, is to identify, clarify and create a deep understanding of the spirit of the time and then use this to assist people, brands, enterprises and organisations, in a meaningful way, taking the right steps going forward. When you understand the spirit of the time, you will see what drives people, and if you know what drives people, anticipating their wishes and desires will become the next obvious step.

My method
“You’re analytical, on the spot and clear. I’m now seeing the world trough fresh eyes. And there’s always something concrete for us at the end!”
Rituals

CREATIVE DIRECTOR – RITUALS